PERSONAL TRAINER
Full-Time or Part-Time Positions Available
Non-Exempt
Reports to: Personal Training Manager / General Manager
We’re seeking a Personal Trainer to join our team and deliver an exceptional
fitness experience through personalized training sessions, member engagement,
and education. As a brand ambassador, you’ll represent Crunch Fitness by
inspiring members to achieve their goals and driving client acquisition and
retention. Personal Trainers can earn between $25,000 and $90,000+ annually,
with clear progression from Entry-Level to High-Performing Trainer based on
client volume, retention, and performance.
This role is offered by JEM Wellness Brands, a proud franchise operator of
Crunch Fitness—the “No Judgment Gym” known for fun, effective workouts. Crunch
serves over 3 million members across 500+ locations and ranks #1 in fitness and
#32 overall on Entrepreneur’s Franchise 500 (2025), featuring its new Crunch 3.0
design.
JEM Wellness Brands is growing rapidly and committed to your future. Since
2022, we’ve acquired six Northern California Crunch locations, partnered with
Atticus Franchise Group, and set a goal to open 75 new gyms by 2032. This year,
we celebrated a Brookfield, WI opening with NBA star Trae Young and JEM
leadership. Our mission is to empower people to feel good in their bodies,
confident in their choices, and connected to a lifestyle of wellness.
We operate with core values of Resilience, Service, Transformation, and
Excellence—building a movement of self-improvement through purpose-driven work
and a people-first culture.
Position Overview
The Personal Trainer (PT) is responsible for creating a positive fitness
experience by delivering high-quality training sessions and supporting members
in achieving their health and wellness goals. This role emphasizes strong
relationship-building, science-based programming, proper technique coaching, and
consistent execution of the CrunchOne Kickoff (C1KO) process. PTs help members
achieve meaningful results through ongoing support throughout the Client Journey
while embodying Crunch’s core values of T.R.A.I.N.: Timely, Ready, Attentive,
Inspiring, Noble.
Personal Trainer Responsibilities
Client Service & Training
* Deliver high-quality personal training sessions and an
outstanding initial experience for introductory package clients.
* Design safe, effective, and individualized fitness programs based on client
goals, including resistance training, cardio, and general nutrition
guidance.
* Use assessments, measurements, and goal-tracking tools regularly.
* Maintain accurate programming, session logs, and progress documentation.
* Demonstrate proper technique and ensure client safety at all times.
* Educate clients on fitness tools and resources, set expectations, track
progress, and hold clients accountable.
CrunchOne Kickoff (C1KO) Process
* Conduct C1KOs with professionalism, strong rapport, and confident assessment
skills.
* Perform consistent movement assessments and needs analyses.
* Recommend appropriate training programs using assumptive close techniques.
* Drive strong performance in the Book → Show → Close funnel.
Member Engagement
* Deliver an exceptional onboarding experience in the first 90 days.
* Maintain consistent follow-up communication and encouragement.
* Celebrate client progress and drive long-term retention.
* Promote PT packages, programs, and dotFIT nutrition solutions.
* Instruct members on proper equipment use and exercise techniques.
* Support member service activities such as fitness seminars, boot camps, and
supplement demos.
Sales & Performance
* Meet or exceed monthly targets for personal training sessions, revenue, and
supplement sales.
* Contribute to overall club success through member retention and client
acquisition.
Professional Representation
* Arrive on time, maintain uniform standards, and uphold a positive, energetic
attitude.
* Help maintain clean, organized, and safe training areas.
* Engage members on the floor and support a welcoming club environment.
* Participate in club events, promotions, and PT campaigns.
Operational & Administrative
* Schedule all sessions and appointments using company systems (Google
Calendar).
* Use Enhance, VFP, dotFIT, ABC/Datatrak, Crunch U, and other systems
accurately.
* Communicate session schedules and client updates with the PTM.
* Attend all required meetings, training sessions, and continuing education
courses.
HIIT Certification Requirement
* Complete Crunch HIIT certification as part of onboarding within the required
timeline.
* Support HIIT class coverage and participate in class integration once
certified.
Required Skills & Experience
* Strong knowledge of exercise science, program design, and nutrition
fundamentals.
* Excellent communication and interpersonal skills.
* Ability to motivate and inspire clients to achieve their goals.
* CPR/AED certification (or ability to obtain within 30 days of hire).
* Nationally accredited personal training certification (must obtain within 90
days of hire).
Preferred Experience
* Previous experience in personal training or fitness instruction.
* Sales or customer service experience.
* Presenting training programs to clients.
Physical Requirements
* This is a physically active role requiring the ability to
regularly demonstrate proper fitness techniques and maintain mobility across
the club floor.
* The position involves prolonged periods of standing, bending, reaching, and
active movement throughout work hours, as well as lifting and/or moving up to
50 pounds.
Education Requirements
* High school diploma or GED required
* Bachelor's degree in exercise science or related field preferred
Schedule Requirement
Personal Trainer schedules are established based on client demand and the
operational needs of the club. Flexible availability is required and schedules
may include early mornings, daytime, evenings, weekends and holidays. Specific
scheduling needs may vary by location.
Total Earning Potential
Personal Trainers at Crunch Fitness Powered by JEM Wellness Brands earn an
hourly rate plus commissions and incentives tied to client sessions, packages,
and sales performance. As a result, total annual earnings vary based on
experience, client load, and individual performance.
Typical annual earning ranges:
* Entry-Level Trainers: $25,000–$40,000 per year
* Mid-Level Trainers: $40,000–$60,000 per year
* High-Performing Trainers: $65,000–$90,000+ per year
Compensation (Hourly)
* $16.90/hour
* Commission Opportunities for New Personal Training Sales and Session Packages
Additional Compensation (all states):
* Commission opportunities for new personal training sales
* Commission on session packages
* Performance incentives based on client volume and retention
*
Benefits
* Retirement Savings – 401(k) plan with employee contribution options,
available to all employees after six months of service available for
full-time and part-time employees.
* Wellness Perks – Complimentary Crunch gym membership for all employees.
* Safety & Certification Support – Free CPR/AED re-certifications provided by
the company for all employees.
Disclaimer
It is the responsibility of the candidate to obtain and maintain all required
certifications at their own expense, including but not limited to Personal
Training Certification, Group Fitness Certification, and CPR/AED Certification,
as a condition of employment.
Conditional Employment Statement – Personal Training Roles
Employment in this position is contingent upon meeting the following
certification requirements:
* If you do not currently hold a nationally accredited personal training
certification and/or a degree in Kinesiology, you must obtain one nationally
accredited certification within 90 days of your hire date.
Accepted Certifications (one or more required):
* ACSM – Certified Personal Trainer (CPT)
* ACE – Certified Personal Trainer (CPT)
* Cooper Institute – Personal Trainer (PT)
* IFPA – Personal Fitness Trainer (PFT)
* NASM – Certified Personal Trainer (CPT), Corrective Exercise Specialist
(CES), Performance Enhancement Specialist (PES)
* NESTA – Personal Fitness Trainer (PFT)
* NFPT – Personal Fitness Trainer (PFT)
* NSCA – Certified Personal Trainer (CPT) or Certified Strength and
Conditioning Specialist (CSCS)
Failure to meet this requirement within the specified timeframe may result in
termination of employment.
About JEM Wellness Brands
Founded in 2022, JEM Wellness Brands is a first-in-class health and wellness
franchisee platform and an official franchise partner of Crunch Fitness. Our
mission is simple: to empower people to feel good in their bodies, confident in
their choices, and connected to a lifestyle of wellness. Through our portfolio
of industry-leading brands, we do good by doing well.
We envision a world where wellness is accessible, inclusive, and deeply
personal—where fitness, beauty, and recovery are not just services, but a way of
life. Guided by our core values of Resilience, Service, Transformation, and
Excellence, we strive to create meaningful experiences for our community, team
members, and customers.
At JEM, culture is our heartbeat. We’re a team of passionate leaders and
purpose-driven professionals who celebrate wins, support growth, and put people
first—always.
Additional Requirements & Equal Opportunity Statement
All employees at JEM Wellness Brands must be 18 years of age or older.
Crunch Fitness Powered by JEM Wellness Brands provides equal employment
opportunities to all employees and applicants and strictly
prohibits discrimination or harassment of any kind. Employment decisions are
made without regard to race, color, religion, age, sex, national origin,
disability status, genetics, protected veteran status, sexual orientation,
gender identity or expression, or any other characteristic protected by federal,
state, or local laws.
Please note: Crunch Fitness Powered by JEM Wellness Brands does not offer visa
sponsorship or support visa transfers for this position. Applicants must be
authorized to work in the United States without the need for current or future
visa sponsorship.
Crunch Fitness Powered by JEM Wellness Brands