Grandstand is the intelligence layer powering informed decisions for consumers
and partners across sports, gaming and entertainment, with a portfolio that
includes Gambling.com, Casinos.com, OddsJam, RotoWire, Bookies.com and
Spotlight.Vegas.
The Director of New Business will be part of the commercial function for the
North America market. This is a sales leadership role with two priorities:
winning new commercial business across the region, and protecting and growing
the high-value operator relationships we already hold. You will lead the sales
and account management team, set the commercial standards they work to, and
personally carry our most strategically important partnerships.
Where accountability sits. Our vertical leads own their revenue P&Ls and their
annual numbers. This role owns the commercial engine that feeds them — new
operator acquisition, deal architecture and pricing, advertising and premium
inventory sales, and the quality of every partner relationship in the region.
You will be measured on the commercial outcomes you create across the region,
not on a single site’s revenue line.
New Business and Market Growth
* Win new commercial business. Identify, pursue and close new commercial
relationships that are applicable to all US P&Ls across the group. Build the
pipeline that makes growth predictable rather than opportunistic.
* Own market entry. Ensure that relationships are established and commercial
terms are agreed with every new operator set to go live well ahead of their
primary launch — and build the repeatable playbook that makes this happen
consistently rather than deal by deal.
* Sell across the portfolio. Sell additional advertising inventory and premium
placements to operators seeking greater exposure, and open cross-sell
opportunities across our consumer brands, sports data products and audience
monetization offering.
* Open new revenue lines. Identify adjacent categories, verticals and partner
types the group is not yet monetizing, and make the commercial case for
pursuing them.
* Build and run the pipeline. Maintain a qualified, forecastable new business
pipeline with clear stages, conversion expectations and hygiene standards
that the whole team works to.
Commercial Strategy and Revenue Support
* Support the site teams to hit their US revenue numbers. Understand each
team’s plan, supply the commercial terms, partner access and deal support
they need to deliver it, and flag risk to the number early.
* Set deal architecture and pricing. Define how we structure affiliate and
advertising deals in the region, approve terms within your authority, and
escalate the exceptions with a clear commercial recommendation.
* Forecast credibly. Support site teams in forecasting their P&Ls to executive
leadership, and own the commercial inputs that feed board-level reporting.
Partnership Leadership
* Hold the senior relationships. Act as the senior point of contact for our
largest and most strategic North America operators, and represent Grandstand
at industry level with the credibility to open doors your team cannot.
* Raise the standard of partner management. Build meaningful and lasting
relationships with our partners, evaluate their performance rigorously, and
help them become more effective — then codify that approach into the review
cadence your team runs.
* Own the client lifecycle. Ensure partners are communicated with proactively
and stay engaged and satisfied from onboarding through renewal, and step in
personally when an at-risk relationship needs it.
* Protect commercial performance. Monitor partner economics, renegotiate
underperforming deals, and make the call on where to invest, restructure or
exit.
Sales Team and Function Leadership
* Build the team. Hire, onboard and develop the North America sales team, and
make the case for headcount and structure as the region grows.
* Coach and manage performance. Set clear goals and territory or account
coverage, run regular one-to-ones and pipeline reviews, give direct feedback,
and address underperformance early.
* Own the sales function. Set the process the region sells by — CRM discipline,
pipeline stages, deal review and approval, and sales reporting — so that
performance is visible, comparable and repeatable.
* Create the operating cadence. Establish the rhythm — forecast calls, partner
reviews, reporting — that keeps the team accountable without needing to be
chased.
* Develop successors. Grow the next layer of commercial leadership so the
region is not dependent on any single person, including you.
Cross-Functional and Operational Leadership
* Partner with Marketing and Content. Work with these teams to secure the
marketing materials and assets partners need and to optimize campaign
performance, and bring the market feedback that shapes what they build next.
* Influence product and data. Feed operator and market intelligence into
product and commercial planning so our offering stays ahead of where the
market is going.
* Work within the compliance framework. Ensure regional commercial activity
meets regulatory and responsible-gambling requirements across the
jurisdictions we operate in.
What You Will Bring
* [X] years of commercial experience in online gambling, sports betting,
affiliate marketing or adjacent digital media, including at least [X] years
leading a sales or commercial team.
* A demonstrable new business record. You have personally won and closed
significant commercial deals, not only grown accounts you inherited.
* Existing senior-level relationships across North America operators, and the
ability to activate them quickly.
* Direct people management experience: you have hired, coached and retained
commercial talent, and can point to people you have developed.
* Deep understanding of the North America regulated gambling landscape — how
state-by-state jurisdictions open, how operators plan launches, what the new
and emerging products and offerings are in the space, and how affiliate and
media partnerships create value on both sides.
* Fluency in affiliate commercial models (CPA, revenue share, hybrid, flat fee)
and the confidence to negotiate and defend them at senior level.
* Experience selling advertising or media inventory alongside performance-based
deals.
* Strong commercial analytics: comfortable working in the numbers to diagnose
performance and build a case.
* Executive presence — credible with operator leadership, internal stakeholders
and at industry events.
Nice to Have
* Experience standing up commercial coverage in a newly regulated market.
* Exposure to B2B data, adtech or audience monetization products in addition to
affiliate.
* Experience building a new business function out of an account management
base.
How Success Is Measured
* New business won. Number and value of new operator and advertiser
relationships closed in the region.
* Commercial coverage at launch. The share of operators entering a new
jurisdiction with terms agreed ahead of go-live.
* Contribution to regional growth. Measurable increase in the group’s North
America revenue and margin across the portfolio.
* Existing partner base. Growth and retention within the partners we already
hold.
* Advertising and cross-portfolio revenue. Growth in inventory, premium
placement and cross-sell revenue.
* Pipeline health. Coverage, conversion rates and forecast accuracy.
Team health. Retention, ramp time for new hires, and internal promotion
Perks & Benefits
* Comprehensive private Healthcare Insurance
* Flexible work environment and home office available
* Home office allowance
* Gym & Leisure Allowance
* All the hardware and software you need to be successful
* Regular company events and social outings, activities, Spot Awards and a
Monthly Social Club
* Access to courses for Personal and Career Development
* Company Paid Volunteer Day
Base Salary: $150,000–$175,000 USD