You're looking for a change, and so are we. At Venable, we know that every new
hire brings valuable experience, new perspectives, and a chance to raise the bar
on our approach to how we work. That's why we're looking for a Senior Regional
Marketing Manager to lead strategic marketing and business development efforts
for our California offices.
This role will partner closely with California and firm leadership to translate
priorities into actionable strategies, strengthen client and market
relationships, identify opportunities for revenue growth, and enhance Venable's
presence across our three California.
This is a highly relationship-driven role that requires frequent travel and a
regular in-person presence across Venable's Los Angeles, Orange County and San
Francisco offices and markets.
The ideal candidate will be responsible for:
* Developing and leading an integrated California regional marketing and
business development strategy, establishing clear goals, priorities, target
audiences, measures of success, and accountability for execution.
* Serving as a trusted advisor to office partners-in-charge and attorney
leaders on regional marketing, business development, client development, and
profile-raising priorities.
* Identifying opportunities across offices, practices, industries, clients, and
attorney relationships to advance cross-selling, referrals, client
development, lateral integration, and market-facing initiatives.
* Translating firm, office, practice, and partner priorities into focused
business development plans and go-to-market initiatives, using research and
data to identify opportunities, inform decisions, and track outcomes.
* Guiding client targeting, key-client expansion, strategic relationship
development, lateral partner integration, and priority pursuits, including
senior-level strategy and quality oversight for pitches, RFPs, and proposals.
* Developing a coordinated California profile-raising strategy and cultivating
relationships with organizations, associations, referral sources, and
strategic partners to strengthen Venable's visibility with priority
audiences.
* Leading, coaching, and developing the Regional Marketing Specialist team
while driving consistent processes, effective collaboration, information
sharing, and thoughtful use of data, technology, templates, and automation.
The successful candidate will demonstrate:
* A bachelor's degree in a related field or education/experience equivalent
required.
* A minimum of seven years of progressive marketing and/or business development
experience in a law firm or similar professional services environment.
* At least three years of team management experience, including performance
management, reviews, training, day-to-day supervision, and responsibility for
individual and team results.
* Proven ability to develop and manage business development, client, and
regional marketing plans and to coach attorneys on generating business
opportunities through networking, events, sponsorships, RFPs, speaking
engagements, and social media.
* Experience with project management and marketing technology systems,
including CRM and e-marketing platforms, along with proficiency in Microsoft
Office applications and the ability to quickly adopt new technologies.
* Strong analytical and critical-thinking skills, including the ability to
evaluate market and marketing data, identify opportunities and challenges,
draw sound conclusions, track outcomes, and improve processes and operational
efficiencies.
* Exceptional written, verbal, presentation, negotiation, and interpersonal
skills, with the poise, judgment, discretion, and emotional intelligence to
build trusted relationships and communicate persuasively across all levels of
the organization.
* A collaborative, client-focused, and results-oriented approach, with the
organizational skills and adaptability to manage multiple priorities in a
dynamic environment while maintaining high standards for quality,
responsiveness, and service.
Pay Range for Candidates in San Francisco: $185,000 - $225,000 per year
The range provided is the minimum and maximum salary that Venable in good faith
believes at the time of this posting that it is willing to pay for the
advertised position. Exact compensation will be determined based on individual
candidate qualifications and location. Additional compensation may include
discretionary bonuses and overtime, if eligible. Overtime wages earned will be
paid in compliance with applicable law.
Committing your time and talent is no small matter—at Venable, we know that
superior client service begins with an investment in our people. Our competitive
compensation, robust benefits, and programs that support our employees’
well-being, families, and futures reflect our dedication to prioritizing the
whole person, not just the professional.
Venable’s benefits package includes medical, dental, vision, disability, life
insurance, flexible spending and healthcare savings accounts, 401(k) with firm
profit share, paid time off, firm paid holidays, wellness and personal advocacy
programs, family planning resources and leave programs, tuition reimbursement,
and more. New employees are provided a detailed orientation to the firm’s
benefit offerings upon hire.
Here, we strive to offer the kind of care that radiates, from our colleagues to
our clients, to our communities, so that success finds everyone.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for
employment qualified applicants with arrest and conviction records.
Qualifications
CORE REQUIREMENTS
Education Requirements
* Bachelor’s degree in related field; higher education encouraged
Skills & Technical Requirements
* A minimum of 7 years of progressive experience in marketing and/or business
development in a law firm or similar professional services environment.
* Experience with project management involving numerous colleagues, other firm
business professionals, and timekeepers.
* Experience with marketing technology systems, including customer relationship
management (CRM) and e-marketing platforms.
* Ability to strategically develop and successfully manage business plans,
including business development, client, and regional marketing plans.
* Proven skills in coaching attorneys on developing business opportunities,
including seminars, speaking engagements, sponsorships, RFPs, professional
networking, and use of social media.
* Demonstrated ability to compose persuasive marketing content that adheres to
firm branding and messaging guidelines.
* Ability to define problems, collect data, establish facts, and draw valid
conclusions; interpret marketing data; and develop reports on tracking
activities and outcomes.
* Strong negotiation skills and ability to make effective and persuasive
speeches and presentations to all levels within the organization.
Leadership & Management Requirements:
* Minimum of 3 years of experience managing a team, including overseeing
performance, conducting reviews, developing and implementing training, and
supervising day-to-day operations. Experience measuring and managing
performance at both individual and team levels, with increasing scope and
responsibility.
* Ability to cultivate strong relationships, serve as a trusted advisor within
the organization, and foster a positive, engaging environment with a good
sense of humor.
* Ability to drive continuous improvement, enhance operational efficiencies,
and implement automation while fostering a culture of continuous learning and
growth.
* Strategic planning and goal-setting abilities, with the ability to adapt to
evolving business priorities and support impactful organizational change.
Collaboration & Communication Requirements:
* Demonstrates strong verbal and written communication skills, effectively
engaging individuals at all levels of the organization and conveying complex
issues clearly, concisely, and persuasively.
* Maintains a high level of interpersonal skills, demonstrating poise, tact,
and diplomacy in handling sensitive and confidential situations.
* Demonstrates emotional intelligence by recognizing, understanding, and
managing emotions, staying self-motivated, and empathetically navigating
relationships. Maintains composure under pressure, adapts to challenges, and
fosters a positive, collaborative work environment.
* Proven ability to collaborate across functional teams and manage through
change, ensuring a cohesive, results-driven approach that supports business
success.
Performance & Critical Thinking Requirements:
* Client-focused and responsive, with a consultative approach to understanding
and meeting needs. Skilled in addressing sensitive inquiries or complaints
effectively and in a timely manner.
* Ability to anticipate challenges and identify and implement effective
solutions while considering diverse perspectives.
* Skilled at exercising discretion and independent judgment while demonstrating
strong problem-solving skills with creativity and effectiveness.
* Sets challenging but achievable goals and deadlines to ensure deliverables
expected of team or department, organizes and prioritizes workflow and takes
initiative to achieve goals and exceed existing standards.
Quality & Quantity of Work Requirements:
* Skilled at working in a dynamic, fast-paced environment, effectively managing
multiple projects and initiatives simultaneously. Demonstrates strong
organizational skills, prioritizes tasks efficiently, and ensures deadlines
and business objectives are consistently met.
* Consistently utilizes systems to organize and track information.
Independently identifies resources and techniques to produce quality work.
Demonstrates ability to learn from mistakes and to take corrective action;
proposes good ideas for solving complex challenges.
* Motivated by results with a commitment to delivering high-quality outcomes
and ensuring exceptional client service and satisfaction.
* Proficient in Microsoft Office applications. Adaptable and quick to learn new
technologies as needed. Proactively identifies and adopts technology
advancements to facilitate process enhancements and efficiencies.
Physical Requirements
* Work is mainly sedentary, when not traveling
* Frequent travel throughout California is an essential function of the role,
including regular travel among the San Francisco, Los Angeles, and Orange
County offices and attendance at client, firm, industry, and community events